Thursday 4 December 2014

Analysing magazine double page spreads

 This magazine double page spread is from the magazine Billboard which is a pop magazine. The masthead is takes up almost a quarter of the page which may be used to illustrate the importance of this page. The font used is also quite fun which may have been used to attract a younger audience as Dick Debdige says "Youth as Fun". The font also seems futuristic and alongside the main image the page looks like it is meant to be set in the future or maybe used to show the future of the pop industry.

The main image as said above appears to be futuristic. This is because of what the person in the image is wearing. She is wearing what appears to be a metal frame around her neck which may be the photographers interpretation of the future. Also the choice of hairstyle can also be seen as kind of futuristic because of the original shape and design. The photographer has chosen to use a close up of this person possible to show that she is more important than what she is wearing. However the amount of make up used may suggest rebellion which ties in with Hall's theory about youths having a state of "emotional and behavioural upheaval"

The layout is also quite fun as the image is given almost a whole page to itself which suggests that the person in the image is important to the world of pop, and then the text is kept separate on the other page. This may be used to tie in with Hebdige's theory of "youth as fun".

The colours used a predominantly purple but also part of this double page spread includes white and black. The colour purple connotes power, authority and ambition. The colour purple may have been used in this example to suggest that the person in the image is a powerful and authoritative force in the pop industry which may suggest that she is not to be messed with. The colour purple may have also been used to outline peoples ambition to become this person in the magazine and have a career in the pop industry. The colour connotes perfection. It is for this reason that it might have been used to suggest that the person in the image is the perfect pop artist as she may have a good voice and some people may feel she is good looking. Finally the colour black connotes power and elegance which again may be used to suggest that the person in the image is a powerful woman. It may also have been used to show that this person is elegant.

The have used the word fiercely in the masthead to attract people to that story as it is a powerful word which people may want to see what the masthead is talking about. The word creative is also used to suggest that there is something within the story which may attract people as they will want to find out what this new thing is.

This second magazine double page spread is from NME which is a magazine aimed at the indie/alternative genre. The masthead for this double page is unconventional compared to most other magazine spreads because the masthead is in the middle of one of the pages unlike most other magazine double page spreads where the masthead is at the top of the first page. Also in the masthead the word "GOOD" is highlighted in orange. This may be used to show that the word good is the most important piece of information that the masthead includes and possibly the most important word on the page. The colour orange connotes energy and happiness. This may have been used to emphasise what the masthead is saying about the person being in good health because if someone is healthy the should be happy and full of energy.

The main image I'm guessing, is of someone popular in the indie/alternative genre of music. The image shows him holding two drinks one of which is beer or larger this may be used to emphasise the point of the article of this person being back to good health because someone who is unwell is unlikely to be drinking alcohol as it may make him feel even more unwell. This also may be used to show that he is back to his usual "party" lifestyle after a while being out.

The layout of this double page spread is quite formal yet fun on some occasions. The majority of the layout is formal as the story is written in columns as seen on lots of newspapers which may be used to connote that there is some news in the world of the indie genre of music displayed in the articles or it could show that they take their music seriously which will attract an adult market. However the layout is quite fun as they have made a whole page the main image and placed the masthead in the middle of the page rather than at the top. Also under this masthead there is a little bit of information given to the reader. However possibly the most apparent bit of fun with the layout on the double page spread is the way in which they have separated a part of the article from the rest of the whole story. They have done this by putting a box of text in the middle of the article which can clearly be seen as being separate to the rest of the article. This may be used to attract a younger audience because as Hebdige said "Youth as fun."

The colour pallet used includes orange, white, and a brown filter on the image. As said previously the colour orange connotes energy and happiness which may be used to emphasise the point of the person being back to good health. The colour white may be used in a similar way in which the orange has been used as it connotes perfection and some who is in good health is perfectly well. The colour brown connotes stability and masculine qualities  which are important to a man who is in good health as there health will stable and the masculine qualities will be working the their full potential.

The general font used is quite formal which may be used to suggest that NME takes their music  seriously. However at times the change in font size and whether or not parts of it have been made bold make it quite fun and also be used to highlight the importance of parts of the article compared to the whole article.




This is a double page spread from We Love Pop magazine
 one of the leading magazine in the pop music genre. The masthead for this double page spread is unconventional as it takes up half of one of the pages instead of about an eight of the page, they have separated it into two halves through the colours that they have used and instead of a title they have used a quote from the person that the article is based on. The size of the masthead used suggests that this quote is a very important part of the articles as it summarises what the article is based on. Also the fact that they have used a quote instead of a title may be used to show how important Cher Lloyd is to the target audience of the magazine as just a quote about something she has said is enough to attract people to the article. The fact that they have used to colours in the masthead to almost split it into two sections may be used to show that she is a person of mixed personality.

The main image is also unconventional as it is given the whole of the second page to itself so the audience can also use it as a poster which may attract an audience of her fans as they will want to get any kind of Cher Lloyd product that they can find. Also the fact that they have used the magazines logo on the image shows how proud the magazine is to have an exclusive image of her in their magazine. The trousers that she is wearing alongside the masthead's two halves may be used to suggest that she has two different personalities of that people have two contrasting views of her.

The layout of this double page spread is also quite fun because there are different colours used yet the magazine is also made to look like a newspaper article as the text is laid out in columns with black text on a white background  to make it look like a newspaper article which may attract a slightly older audience as they will not see this as kind of "childish".

The colour pallet used include pink, yellow, and white. The colour pink connotes feminine qualities which suggests that the magazine article is based at a female audience and also Cher Lloyd is popular with a female audience. The colour yellow connotes happiness which is something often associated with the young also as Hebdige says "Youth as Fun". The colour white as connotes purity which is often associated with young girls.

1 comment:

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